Leon County Tourism Grant Program
The Leon County Division of Tourism (Visit Tallahassee) annually funds groups and organizations that coordinate events with a history of (or significant potential for) attracting visitors to the area who stay overnight in commercial lodging.
The Leon County Tourism Grant Program is administered by the Leon County Tourist Development Council and designated advisory groups including the TDC Grant Review Committee and the Tallahassee Sports Council.
GRANT
TOURISM GRANT APPLICATION INFORMATION
The Leon County Division of Tourism grant application for 2024-25 Special, Signature & Emerging Signature and Sports Events Grants IS NOW CLOSED.
Event grant applications are evaluated based on the historical or potential ability to attract overnight visitors, appeal to the general public, promote the Bicentennial and demonstrate out-of-area marketing and promotion. Event funding requests are evaluated by the anticipated number of hotel room nights/overnight lodging in Leon County generated by the event.
For more information on grant funding, please contact Taylor Walker (Sports Events) and Wendy Halleck (Special Events).
DOWNLOAD FY24-25 GRANT PROGRAM GUIDELINES
FY 24-25 Peak Visitor Periods (Ineligible for Grant Funding)
- October 5-6, 2024 FSU Football Game vs. Clemson
- November 1-2, 2024 FSU & FAMU Football Game (FAMU Homecoming)
- November 22-23, 2024 FSU Football Game (Homecoming)
- November 29-30, 2024 FSU Football Game vs. University of Florida
- December 13, 2024 FSU/FAMU/TSC Graduation
- March 4 – May 2, 2025 Florida Legislative Session (Monday – Thursday)
- May 2-3, 2025 FSU/FAMU/TSC Graduation
About the Leon County Tourism Grant Program
The Leon County Division of Tourism (Visit Tallahassee) annually funds groups and organizations that coordinate events with a history of (or significant potential for) attracting visitors to the area who stay overnight in commercial lodging.
The Leon County Tourism Grant Program is administered by the Leon County Tourist Development Council and designated advisory groups, including the TDC Grant Review Committee and the Tallahassee Sports Council. The Leon County Tourist Development Council (TDC) Grant Review Committee reviews and evaluates applications and submits recommendations to the full TDC for approval.
TOURISM GRANTS FORMS & RESOURCES
Please use these helpful resources in order to make your grant application process go smoothly.
- Grants Quick Reference Guide
- Post Event Report Checklist (PDF)
- 2025 Scoring and Funding Guidelines (PDF)
- Marketing Toolkit (PDF)
- Sample Event Budget Form (PDF)
- Sample Marketing Budget Form (PDF)
- Visitor Tracking Form (PDF)
- Visitor Tracking Survey (PDF)
- Substitute W9 Form (PDF)
- New Vendor Form (Word DOC)
- Visit Tallahassee Logos for Grant Applicants
FY24-25 GRANT PROGRAM GUIDELINES
PEAK VISITOR PERIODS (Ineligible for Grant Funding)
- October 5-6, 2024 FSU Football Game vs. Clemson
- November 1-2, 2024 FSU & FAMU Football Game (FAMU Homecoming)
- November 22-23, 2024 FSU Football Game (Homecoming)
- November 29-30, 2024 FSU Football Game vs. University of Florida
- December 13, 2024 FSU/FAMU/TSC Graduation
- March 4 – May 2, 2025 Florida Legislative Session (Monday – Thursday)
- May 2-3, 2025 FSU/FAMU/TSC Graduation
For additional assistance or questions regarding grants, contact Taylor Walker for Sports Grants, and Wendy Halleck for Special Events Grants.
FY24-25 TOURISM EVENT GRANT IMPLEMENTATION WORKSHOP
In order to be considered for funding, all applicants are required to attend a Grant Application Workshop. These workshops are critical to learn more about Visit Tallahassee grant funding and the application process.
The workshop includes:
- Out-of-Market Advertising Strategies
- How to reserve and track hotel rooms for your out of town attendees.
- How to track visitor data.
- An overview of everything required for your Post Event Report.
- Proper use of Visit Tallahassee/Leon County Logos for your marketing.
- Updates about new reporting requirements.
CURRENT GRANT WORKSHOPS
10/9/24 — The 2024/25 Implementation Workshop – Please download and review to ensure proper implementation, promotion, and reimbursement of your grant award.
FY2025 Grant Implementation Presentation
2024-25 Grant Application Workshop
SCHEDULE
TUESDAY, JULY 23, 2024
Grants OpenTHURSDAY, AUGUST 22, 2024
Grants CloseWORKSHOPS
GRANT REVIEW PUBLIC MEETINGTUESDAY, SEPTEMBER 10, 2024
